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Prompt Engineering Guide

Seedream 5.0 Prompt Guide

Unlock the full potential of Seedream 5.0 with clear and powerful prompts. This guide will help you craft effective instructions for image editing and image generation.

The Prompt Framework

Structure your instructions for predictable, repeatable results. Follow the same pattern every time.

Prompt Structure

Subject + Environment + Camera/Lighting + Output Requirements
Step 1

Define subject and scene

Start with what you want to create. Name the main subject and where it is. The more specific you are about materials, textures, and spatial relationships, the better the output.

Ceramic pour-over coffee dripper, walnut wood table, morning kitchen scene

Step 2

Add composition and style constraints

Tell the camera how to look at your subject. Specify angle, distance, lens type, and light source. This controls composition and mood better than style keywords alone.

45-degree angle, 50mm lens, soft natural light from left window, shallow depth of field

Step 3

Set quality and text requirements

Define the final deliverable. Include resolution needs, realism level, and any text that must appear in the image. Use quotes for exact wording.

4K product photography, include price tag reading "$29.99", photorealistic texture

Advanced Text to Image Features

Natural Language Input

Write descriptions the way you would explain them to a photographer. No special syntax or keyword lists needed.

Reliable Text Rendering

Headlines, labels, and poster text come out readable. Put exact wording in quotes for best results.

Character Consistency

Generate multiple shots of the same person or product. Upload a reference once, then vary poses and settings.

Structured Scene Logic

Complex compositions with multiple elements, spatial relationships, and layered depth render correctly.

Style Transfer by Reference

Upload an image to extract color grading, lighting mood, and texture. Apply that look to new subjects.

Production-Ready Resolution

Output sizes suitable for web, print, and large-format display. Iterate fast at low res, then render final at full scale.

What Works vs What Does Not

Specific instructions produce specific results. Vague inputs produce random outputs.

⚠️

Too Vague

Make a nice product image

  • ×No product specified
  • ×Undefined "nice" standard
  • ×No context for use case

Well Defined

Stainless steel water bottle, placed on concrete surface, soft overcast daylight, 3/4 angle shot, product photography for Amazon listing, clean background, sharp focus

  • Exact product and material
  • Specific lighting and angle
  • Clear end use (Amazon)

Copy-Paste Templates

Start with these structures. Replace the bracketed sections with your specific details.

E-commerce Product Shot

[Product name], placed on [surface/material], [lighting setup], [camera angle], product photography style, sharp focus on product, blurred background, commercial quality

Product in Context

[Product] being used by [user type] in [setting], natural interaction, candid moment, lifestyle photography, soft daylight, authentic scene, no heavy filters

Before You Generate

Run through this list to catch missing details before you hit the button.

Did you name the specific subject?
Is the environment described?
Did you specify camera angle or lens?
Is lighting direction defined?
Any text needed—exact wording in quotes?
Will this work for your actual use case?

How Teams Use This

Real workflows from production environments.

E-commerce

Weekly Product Drops

Teams use Seedream to create product visuals for new SKUs without organizing photoshoots. One person can generate hero shots and lifestyle images for an entire product line in an afternoon.

Creative Agencies

Pitch Visuals

Agencies generate concept mockups for client presentations. Multiple visual directions can be explored quickly, allowing the team to focus feedback on strategy rather than hunting for stock imagery.

Social Media

Content Refresh

Social teams adapt existing assets for different platforms and campaigns. Edit backgrounds, adjust colors for seasonal themes, or resize compositions without rebuilding from scratch.

Field Notes

Lessons from teams running this at scale.

Start Simple

Generate a base image first. Layer complexity in subsequent edits rather than cramming everything into one prompt.

Use References

Upload reference images for style, composition, or subject. It is more reliable than describing visual concepts with words.

Batch Similar

Generate variations in one session. The model stays "warm" to your context, producing more consistent sets.

Edit, Do Not Restart

When you are 80% there, use the image editor to refine rather than generating from scratch. Faster, more predictable.

Common Questions

Practical answers about using the product.

Seedream is built around production workflows. It handles text rendering accurately, maintains consistency across batches, and processes edits quickly without starting from scratch.

Try It Now

Put these techniques to work. Start generating or upload an image to edit.

Open Seedream